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quote icon And very often, I try my best to steer people toward asking questions more like these instead: What are the different reasons that drive people to sign up for our app? Which early user actions most strongly correlate with long-term retention? What has to happen for people to feel like they've made progress in their lives outside of our product? In other words, I very often see people jumping straight into "getting users to do stuff" phase without first evaluating what "the stuff we get users to do" should even be in the first place.
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