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quote icon As Muller explains, part of the reason for the increase in metricization is that employees and executives are not trusted. Therefore, quantitative requirements are imposed on their behavior to keep them in line. In response, they behave in precisely those ways that the quantification model expects them to behave. And by gaming the quantification system and cheating, they make it appear that the measurement system is working. And yet, the ultimately desired results are not improved and are often even made worse.